Human-centric design for the modern world
The Concept is an independent design studio founded in 2012 by Jamie Marsden, former Creative Director with Volvo at RedwoodBBDO. Launched as a way of combining the creative intricacies of a branding studio with the technical ability of a digital agency, we answer visual problems in a way that consumers love to see.
In an age when artificial technology is playing a bigger part in all our lives, we exist to create relevant human narratives, using the latest modern technologies to turn ideas into experiences that help our visionary clients to thrive.
We always start our creative process with the end user in mind and craft each project in a way that develops a style which will resonate with an audience, connecting on a deeper, more human level.
Our tried and tested process is simple, clear and transparent and is aimed at making it as easy as possible for you to walk away with best possible solution that suits your needs.
+01 DISCOVER
It all starts with a conversation. This is the chance for us to focus minds and understand what it is you need. We work with you to oversee a full brand review, discovering which areas of your brand are working and which areas require attention. This early dialogue is crucial to building a working relationship that ensures we know where you want to take your brand.
+02 DEFINE
With this information gathered we now put together a package of creative options required to achieve your goals. These will cover the areas of attention discovered in the brand review. Now we have agreed what brand services you need, we can give you a comprehensive costing, broken down for each service you require. Once we have the project costs agreed we can start on bringing your brand to life.
+03 CREATE
With budgets agreed and contracts signed, we examine the scope of work in more detail, build a schedule and put together a bespoke team for each of your creative requirements. Once this is in place and agreed by all parties, we start the creative process.
+04 REVIEW
We like to involve you as much as possible at each stage of the creative, this ensures that we are hitting the brief to your satisfaction but also allows you to input your ideas at relevant stages of development. We want to create something brilliant and make sure that you are happy, so building in a series of comprehensive review rounds is crucial.
+05 APPLY
With the scope complete and assets ready, we can now help and advise on the best ways to implement your new creative across multi-channels, maximising your ROI. Once we have delivered the tools, templates and guidance to support you with your brand, we can hand the project over to you.
However, we never just leave you a with finished piece of creative. Our aim is to have happy clients who come back to us again, that's why we offer on-going support and consultation to refine your brand to gain better results.
Whether you want some tweaks to the existing project or need something new, we are happy to be the guardians of your brand in an on-going consultancy capacity. Our aim is to make your brand fluid, relevant and something that continues to resonate with your audience.
Human-centric design for the modern world
The Concept is an independent design studio founded in 2012 by Jamie Marsden, former Creative Director with Volvo at RedwoodBBDO. Launched as way of combining the creative intricacies of a branding studio with the technical ability of a digital agency, we answer visual problems in a way that consumers love to see.
In an age when artificial technology is playing a bigger part in all our lives, we exist to create relevant human narratives, using the latest modern technologies to turn ideas into experiences that help our visionary clients to thrive.
We always start our creative process with the end user in mind and craft each project in a way that develops a style which will resonate with an audience, connecting on a deeper, more human level.
Our tried and tested process is simple, clear and transparent and is aimed at making it as easy as possible for you to walk away with best possible solution that suits your needs.
+01 DISCOVER
It all starts with a conversation. This is the chance for us to focus minds and understand what it is you need. We work with you to oversee a full brand review, discovering which areas of your brand are working and which areas require attention. This early dialogue is crucial to building a working relationship that ensures we know where you want to take your brand.
+02 DEFINE
With this information gathered we now put together a package of creative options required to achieve your goals. These will cover the areas of attention discovered in the brand review. Now we have agreed what brand services you need, we can give you a comprehensive costing, broken down for each service you require. Once we have the project costs agreed we can start on bringing your brand to life.
+03 CREATE
With budgets agreed and contracts signed, we examine the scope of work in more detail, build a schedule and put together a bespoke team for each of your creative requirements. Once this is in place and agreed by all parties, we start the creative process.
+04 REVIEW
We like to involve you as much as possible at each stage of the creative, this ensures that we are hitting the brief to your satisfaction but also allows you to input your ideas at relevant stages of development. We want to create something brilliant and make sure that you are happy, so building in a series of comprehensive review rounds is crucial.
+05 APPLY
We will now help and advise on the best way to implement your new creative across multi-channels, maximising your ROI. Once we have delivered the tools, templates and guidance to support you with your brand, we can hand the project over to you.
However, we never just leave you a with finished piece of creative. Our aim is to have happy clients who come back to us again, that's why we offer on-going support and consultation to refine your brand to gain better results.
Whether you want some tweaks to the existing project or need something new, we are happy to be the guardians of your brand in an on-going consultancy capacity. Our aim is to make your brand fluid, relevant and something that continues to resonate with your audience.
